Runway to Win: Fashion designers rally round Obama

With the 2012 United States Presidential election cycle now in full swing, a sizable contingent of fashion designers are working to sew up a victory for Barack Obama, under a new campaign initiative dubbed Runway to Win.
As part of the push, the Obama-Biden campaign has partnered with 22 designers to create merchandise that will raise funds for the president's re-election efforts.
The initiative officially started last week, when an e-commerce site at runwaytowin.com was launched to sell products from participating designers, who include Marc Jacobs, Tory Burch, Diane von Furstenberg, Narciso Rodriguez, Jason Wu, Alexander Wang, Joseph Altuzarra, Rag & Bone, Rachel Roy and Tracy Reece. The designs include T-shirts, tote bags, scarves and wristlets, with all proceeds going to the Obama Victory Fund.
Vogue magazine was instrumental in assembling the Runway to Win designers, said sources. Vogue editor-in-chief Anna Wintour has been a highly public supporter of Obama and the Democratic Party, having co-hosted a string of fundraisers for the president and the party in recent years.
Via.